You have seen it, you know what it is, but how do you get the most of it. Feedburner, from Google, is a great service but there are some small learning curves that must be learned to get the full on potential of the service setup.
I want to go over two ways to speed up the publishing of your feed and then 5 tips to optimize your feed without doing much after the intial setup.
With the above said, this is a must have for anyone who blogs. This is a surefire way to get your content out to the masses in a timely manner.
There are some small caveats though when it comes to speed. Feedburner has been known to take priority on larger sites than on us small fries. With that said I have two tips for you running a blog to look into.
Tip number one to make your feeds publish out to Feedburner a bit faster comes in the form of a plugin. WP Pubsubhubbub is a great plugin that utilizes a newer technology to help push your content to Feedburner to beat that 30 minute refresh/read time that Feedburner has.
Here is a little bit more about what Pubsubhubbub actually does for you and your feed.
Implements a Pubsubhubbub Real Time Publisher informing Planet Earth of your updates now, not later!
It’s that easy, install the plugin and forget it. It will push to Google Reader much faster than waiting on Feedburner to do it.
Tip number two is directly related to Feedburner itself. Within Feedburner there are serveral tools, which we will go over below, but one of the more important ones is the Pinging of Feedburner. This is a must have bookmark in my eyes.
Just the other day I noticed that here at Geek for Him my feeds were arriving hours later to your readers. How did I know this? Well I checked Feedburner to see what the last post was. Pinging Feedburner is a tool to actually say, “Hey did you forget about me” and to the Feedburner to read your RSS Feed right away instead of waiting.
Now on to my 3 tips on how to Optimize Your Feed for your readers. (Disclaimer, this is NOT rocket science!)
1. Email Timing : One of the best things to have via Feedburner is readers via Email. With that said, you need to set it up to Email your readers. You can setup anytime you want, but the best time, in my eyes, would be maybe an hour or so after publishing your latest post. I will be posting about setting specific times of posting later. Within Feedburner you go to Publicize –> E-Mail Subscriptions –> Delivery Options for timed settings.
2. Saying “Thank You”: A thank you is always a good thing in life. It can go a very long way! To activate this feature in Feedburner, Go to Optimize tab of FeedBurner dashboard, click Browser Friendly under Services and enable PersonalMessage. Enter the personalized message and you are good to go!
3. Add FeedFlare to your RSS : This is an easy way for your readers to share your content with others via your feed directly. Again, another set it and forget it setting. Go to Optimize –> FeedFlare and select the options you want your readers to have to share. DON’T overwhelm them with choices. Make it simple and clean.
It is that easy. 3 Tips For Optimizing RSS Feeds With Feedburner. Do you have any other settings that you sneak into your feeds?